SHOW TIME!

And the Oscar goes to…

84th-academy-awards

It’s time for the Academy awards and Hollywood is a-buzz as nominees have been named for 2014 academy awards. Some of Hollywood’s favorites were snubbed as others are actually surprised by their nominations. Lucky for us viewers, it has been a year of great movies as we have been offered a wealth of incredible choices. Preparing to have an opinion of the winners in each category, we boost ticket sales and head to the theaters to be entertained on the big screen or we watch in the comfort of our jammies and a bowl of popcorn at home.

Couple sitting on sofa watching television with bowl of popcorn smiling

But what will you be doing on Oscar night, Sunday, March 2? The stars will certainly be out celebrating and walking the red carpet, smiling and strutting for the cameras, enjoying the annual celebration, the most watched of all award shows.

 

But what about YOU?

Will you be all decked out at a “watch” party or casually viewing at home, strewn on the couch with snacks and favorite beverage? For me, I will most likely be the latter but that is my choice. I love seeing all of the glamour and the “how-did-they-do-that?” hairdos. But I will be dressed casually in my favorite jeans and t-shirt. And, I will be sporting my favorite movie-watching socks—my popcorn socks. That is as glamorous as I get. I can’t wait!

popcornsocks

What will you wear to watch the Academy awards?

FOOT TRAFFIC- Out with the old—In with the new!

ideasHAPPY NEW YEAR!
At Foot Traffic, now that we have begun another year, we spend a lot of time looking back at the previous year, reflecting on our business hits and misses. We count on sales history, retailer feedback and good luck to guide us as we look ahead to new opportunities. We barely catch our breath from the holiday sales and even in the chilly winter weather, we are already selling items for spring and summer. But that is the way retail works.
We had a great year in 2013 and are celebrating from head to toe. But we know that each year presents challenges and we need to be ready. No problem— we thrive on new challenges and opportunities!
In 2013, we added many new items to our already large line of legwear and socks.  And, we are currently beginning our designs for 2014, particularly the novelty sock lines, for men and women. We track sales and trends to come up with new ideas but we also like to listen to you, our loyal customers, for new themes and ideas.  About two years ago, a customer asked us to design a pair of socks with books on it. We decided that idea might work, so we added it and —voila! It has been a great success for Foot Traffic! So, if you have any great ideas for, let us know what you would like. We appreciate feedback and can only get better if you tell us what you want. 

We would love to hear from you!



HAPPY HOLIDAYS from FOOT TRAFFIC

FT holiday3

‘Tis the season …It’s down to the wire when we are frantically running around trying to get the perfect gift for everyone on our list, hoping that we don’t forget someone. As much as we all try to simplify the holiday hustle and bustle, it is difficult to avoid the inevitable chaos.

But at FOOT TRAFFIC, we love the chaos.  We thank you for including us as one of your “go-to” websites for your holiday shopping, as well as throughout the year.  We are the “holiday elves” that are rushing around to make sure your orders are pulled and sent on time so you can be confident your gifts are under the tree or in a stocking Christmas morning. The busier the better!

We hope that the socks you share with others will bring many smiles. We get plenty of testimonials sharing fun stories of finding the “perfect socks” for someone. We encourage you to tell us your favorite sock stories on this blog or on our Facebook page.   

Looking back, we are reminded of our good fortune to have you as our loyal customers and we thank you for another fun year at FOOT TRAFFIC. Looking ahead, we wish you a wonderful year of good health, joy, lots of socks, and plenty of smiles!

THE PERFECT HOLIDAYS

What does the Perfect Christmas season look like?

christmas lightsclarks lights

 

 

 

 

 

 

If asked this question, I am sure that everyone would have a different answer. However, I bet there would be some common answers on most lists that might include something like this:
1.  All of the Christmas  lights worked
2. I spent less this year than last year
3. Everyone loved what I got them for Christmas
4. The gifts I ordered on-line were in stock and arrived on time
5. I had time to relax
6.I didn’t gain any weight

I am sure that you would add more to the list but it would be nice if all the above were true. At Foot Traffic, we can’t guarantee that your holiday will be “perfect”, but we can certainly help.

Everyone loved what I got them for Christmas
we have over 2,000 legwear items for men and women and we know you can find a great pair of socks that are personal and fun for everyone on your holiday list– toe socks, , fuzzy socks
The gifts I ordered on-line were in stock and arrived on time
At Foot Traffic, our items are rarely out of stock and we ship the same day we get your order. We will do whatever it takes to get your selection delivered on time.
I had time to relax
When you order socks from Foot Traffic, just cruise our website, find something for everyone on your holiday list and we will ship the items to the lucky recipients. Voila… Done.

So, as you get through the holiday season, let FOOT TRAFFIC help you make it the perfect Christmas!

NORDIC-INSPIRED DESIGNS

norwegian ski sweater

This season we are once again delighted to see the wonderful Nordic-inspired patterns on socks, mitten, hats and scarves.  Every fashion catalog seems to be showcasing Nordic designs, whether it is a snowflake, holiday design or fun graphic pattern. This classic design is one of the only reasons I love the winter season, since I am not a fan of cold weather. It’s the fashion of boots, Nordic sweaters and comfy leggings that make winter bearable.  There is something about the design that makes me want to go skiing and/or visit a lodge and sit by a crackling fire with a large cup of hot cocoa. I can dream, can’t I?!

nordic 3I’m sure I am not the only one that loves Nordic- inspired designs.  And now, our favorite Foot Traffic Nordic Leggings are back in stock…and just in time! The cold winter air is already upon us as we enjoy this holiday season. These sweet leggings are the perfect cold weather legwear when worn with boots or booties. They can be layered with legwarmers and easily worn under your favorite black dress, skirt, or long sweater.  The soft texture hugs the legs like a soft cashmere scarf. They are so comfy and warm but not bulky. Whether it’s leggings, sweaters, or accessories, hopefully you can enjoy the Nordic-inspired designs this season.

Stay warm and get your Nordic on! 

WINTER WARMING LEG WARMERS

 At this magical time of year, as a young girl…..

nutcracker balletdancer legwarmers               …I remember going downtown with my mom to see The Nutcracker Ballet, not once but perhaps 4 or 5 times. Being a self-proclaimed ballerina, I was mesmerized by the dancers, the costumes, the music and the magic of the performance.
Just as the dancers wore leg warmers off stage, so did I as a young girl when coming to and from dance class.  Today, dancers young and old wear leg warmers to keep their calf and ankle muscles warm and cramp -free.

But leg warmers aren’t just for dancers. Today, leg warmers can be seen at the gym as CrossFit enthusiasts keep their leg muscles warm during workouts.  They are also a significant fashion staple that offers not only fashion but function—warmth! With so many styles of shoes, booties and boots, the possibilities for adding legwarmers to legwarmers bootsyour look for added color, texture and warmth are endless. Again this winter season, leg warmers continue to be a staple legwear accessory.  Wearing skirts and boots through the winter is as common as jeans, and leg warmers add that extra layer of warmth needed whether running across campus, running our kids to school running errands, or just running!  Layer a pair over skinny jeans and tall boots or tuck them in your favorite pair of cowboy boots.
Whether a dancer, CrossFit enthusiast, or warmth-seeking fashionista, be sure to add leg warmers to your holiday wish list and give them as gifts to all of your awesome friends!

SANTA LOVES SOCKS!

 

santa

 

 

 

 

 

 

 

10 reasons why Santa loves NOVELTY SOCKS

socks holiday

 

 

 

 

 

 

 

 

 

 

Santa loves FOOT TRAFFIC socks because they are:

1.      Fun! Bright colors and bright designs for both men and women make it easy for Santa to choose gifts for everyone on his list

2.      Functional. They fit and are made of high quality cotton- perfect for holiday parties!

3.      Easy to wrap and send. (They pack easily on Santa’s sleigh)

4.      A great gift presenter. Tuck a gift card inside for an additional surprise

5.      Personal to the recipient. Over 200 designs to find just the right pair for all good “girls and boys”

6.      A fun host and hostess gift. Santa enjoys parties too!

7.      Perfect stocking stuffers that fit neatly in the stocking

8.      Ideal for the holiday SECRET SANTA gift exchange

9.      Great conversation starters- you WILL be noticed

10.    Less than $10/pair! Santa loves a good gift at a good price!

So, like Santa, shop now and enjoy our largest selection ever.  One shopping trip to the FOOT TRAFFIC website and you will have holiday gifts for everyone…and yourself!

HO! HO! HO!

THE BLACK PACK! –A CRAZY GOOD DEAL!

BASIC BLACK 3-PACK™

This weekend only— $20!

($48.00-$49.50 value if bought individually!)

 

BLACK FRIDAY blog

 

BASIC BLACK 3-PACK™ covers both fashion and function and is a must-have for any wardrobe.

The best gifts are most often practical gifts. Let’s face it, black is by far the #1 best-selling color of tights and leggings.

BASIC BLACK 3-PACK includes:

• BLACK MICROFIBER TIGHTS (or LEGGINGS) – These runway winners are sheer enough to look dressy but comfortable enough to go from day to night with exceptional comfort and fit.

• BLACK COTTON TIGHTS (or LEGGINGS) – Our black combed cotton tights are the perfect accessory to wear with your short skirts, long tunics, or casual dresses. The natural comfy texture and warmth are perfect for fall and winter.

• BLACK FLEECE LINED TIGHTS (or LEGGINGS) – When the weather turns chilly, these are a “must-have”. These are thicker than the cotton, totally opaque, and are so comfortable you will want to wear them morning, noon and night!

 

Sale runs from BLACK FRIDAY–CYBER MONDAY

Friday, Nov. 29-Monday, Dec. 1 (midnight)

MR.PEPPER TALKS SOCKS

GUYS and SOCKS
There has never been a better time than now to be in the socks and legwear business. As you might suspect, our primary customers are women who have a plethora of accessories to change their wardrobe.  Men don’t have as many choices. However, beyond the basic tie, men have found that socks are a great way to showcase their personality without jeopardizing their jobs in the office.  Now, more than ever, men are gaining confidence and wearing fun socks.
Our guest blogger is Mr. Pepper, the husband and partner of Jessie Artigue, a New York blogger and favorite fashionista. Mr. Pepper, who has his blog, GUY STYLE featured on STYLE & PEPPER, has graciously agreed to help us learn more about this rapidly growing trend.
Gerard fullWe have seen an explosion of interest in men’s socks in fashion. Why now?

I’d say it’s due to a few factors, but the main reason has been the growing popularity of a more fitted pant. We’ve finally ditched our Dad’s “full break” in front of the ankle and so our pant hems are brushing the tops of our shoes instead of draping over them till they hit the floor.  As a result, our pants tend to show off our socks when we walk, and that makes them a much more visible part of the wardrobe.  It seems like men are really embracing the opportunity to give expression to what has normally been dull and boring, and as a result are demanding more from their socks.

Is there a certain kind of guy that wears creative socks?

I think every man can wear creative socks, even if it’s a conservative, monochromatic, herringbone pattern. It might not be super adventurous, but it’s an easy creative sock pattern that anyone can pull off, no matter the context.. From suits to jeans, there is almost always an opportunity to trade your boring socks for a creative pair. 

What do you think about other guys that wear fun fashion socks?

To me, when I see a guy wearing fashion forward socks, I instantly know I’m dealing with someone who has some confidence in himself.  It says, “I know who I am, and I’m not bothered by being different.”

How often do you wear fashion socks vs. conservative, solid socks?

I wear solid socks about twice a week.  It’s usually because my shoes are an stand out color (like my red suede wingtips) or I’ve run out of clean fashion socks, in which case I’ll often go down to no-shows before I don the solids.  

How many pairs of fun fashion socks do you own?

I have about 10 pairs right now, from polka dots to argyle. Once I eventually realized that I was always searching for a creative pair of socks in the morning, I stopped buying solids.

Where do you shop for your fun socks?

While it’s always easy to stop by J.Crew for a good pair of socks that have a unique color to them, I’ve really been loving my set I bought from sock101.com.  Those guys know how to make a quality, affordable sock. And, of course, I love Foot Traffic for their broad selection of fun designs and consistent great quality. These are some of my favorites…

FTmen's socksHow do you suggest men wear fun socks? Do they match your tie, shirt, etc? OR, do they just stand on their own?

It really depends.  If you match your socks TOO well, it comes off a little cheesy, and if they clash, you can end up looking like a clown. I usually like to match them to my tie or to a secondary color in my shirt.  That’s a great way to keep it in the same color family without looking like your mom picked out your outfit in the morning.  

Since most of our blog readers at FOOT TRAFFIC are women, what words of encouragement can you tell them about giving their guys fun socks?  

If your guy is new to wearing fashionable socks, I suggest keeping it more simple when giving them fun socks.  Stick to striped socks that are cooler colors (grey stripes on navy) that aren’t too light or bright.  It takes time to get used to making your ankles a point of attention, so be patient with your guy.  He’ll get there, just give him some time and the occasional new sock that will push him in the right direction.

 

SNIRT ALERT!

A WINTER WHITE NEMESIS…
winter white
After the beautiful flakes of snow gently glisten to the earth and cling softly on the trees, the grass, the sidewalks….snirt seems to appear a day or two later when the snow melts slightly, and slush on the streets get shoved to the curb. It’s the awful inevitable after-effect of snow that lingers around until the temperature finally warms up enough to melt it away.

Snirt

 

WHAT IS SNIRT? Snow + Dirt =SNIRT
The URBAN dictionary defines it as, “The stuff that piles up in parking lots and alongside the road in the midwest during the winter. Not quite snow, not quite dirt.”

 

LW 4WINTER WHITE
The only reason I bring this up is that one of the winter season’s hottest trend is the beautiful color of winter white. We have seen it coming for the past few months and it is here and looking good!  Creamy winter white always looks crisp and elegant against the darker colors of winter. Whether it’s a cashmere sweater, leather jacket, wool coat, or jeans, it will look wintery when accessorized correctly. Add a scarf, layers of pearls or contrast it with black.  At FOOT TRAFFIC, we have enjoyed the continued popularity of off white cotton tights and love the way they look with a short denim skirt or layered with winter white leg warmers. WE LOVE winter white! Add it to your winter wardrobe, stay away from snirt, and you will certainly be on-trend!

Will you be wearing winter white?

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