ABC—SOCKS FOR ME!

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PENCIL AND PAPER FASHION
It’s back to school for kids of all ages. School marks the beginning of new experiences, new friends, and of course, new clothes! That includes socks. Yes, socks for every occasion. No-shows to wear with sneakers, novelty socks for fun, and of course the pencil knee highs and the ABC knee highs to commemorate the beginning of the new school year. And teachers, remember that your students will be watching what you wear, so don a pair of our ABC knee high socks or pencil socks and you will certainly get their attention!

LEGGINGS LAYERING GUIDE

black leggings
Which black leggings do I choose for which occasion?
At Foot Traffic, we know from the sales of our leggings and footless tights, leggings are here to stay. Women of all ages love our leggings because they are comfortable, easy to wear, and easy to dress up or down. Most women layer their leggings with tunics, sweaters, short dresses and short skirts but the need for coverage varies depending on the length of the top, the season, and the specific look one is trying to achieve. Opacity of black leggings can vary from sheer to thermal.
We  know that we need different leggings for different fashion situations. It can be confusing selecting the right leggings to coordinate with different outfits. Although at Foot Traffic we carry a variety of colors and designs, black is our best-selling color. However,  it is confusing which black leggings to buy!

Here is a GUIDE for wearing FOOT TRAFFIC LEGGINGS and FOOTLESS TIGHTS

Black Microfiber Footless Tights- Awesome fit and stretch due to 80% microfiber /20%spandex content; semi-opaque; great for under dresses and skirts; sheer enough to be dressy; year-round wear.
Black Perfect Pair Leggings- The perfect combination of great fitting nylon/spandex legs and a soft combed cotton panty to wick away moisture; no bulky seams so they are great under skirts and dresses; semi-opaque; sheer enough to be dressy; year-round wear.
Black Signature Cotton Leggings- Natural combed cotton fiber and superior construction for comfort and fit; great coverage; some see through at the knees and thighs as the cotton stretches; perfect for cooler weather; easy to wear under skirts and dresses and longer tunics; casual, natural  look and feel.
Black Premium Cotton- Microfiber Leggings- Same construction and quality as our Signature Cotton Leggings but with additional 45% microfiber which adds extra opacity, warmth, softness, and exceptional stretch; slightly thicker than the cotton leggings; perfect for cooler weather; casual look and feel.
Black Fleece Lined Leggings- Incredibly comfortable due to the stretch and super soft fleece lining; best worn in cool weather;  looks great with boots, short skirts and shorts; opaque enough for confident coverage; not intended to be worn as pants; casual look and feel.
Black Thermal Fleece Lined Leggings- With the incredible comfort and super softness of out black fleece lined leggings, our new thermal leggings are a bit thicker for additional warmth; great under long sweaters, jackets and tunics; totally opaque; perfect for cooler weather; great stretch for flexible fit; casual look and feel.
Black Ultimate Fashion Leggings- Most functional layering leggings we created because they are totally opaque for confident coverage yet dressy enough to wear under a skirt or with long tops/tunics; can be worn year round; cut and sewn construction creates great fit and comfort; workout worthy.
Black Skirted Leggings- The black skirted legging is different from the black ULTIMATE LEGGING as it has an additional feature—a 15” skirt that connects to the waistband for a built-in layer for additional coverage; sewn construction creates great fit and wear; great under long tops and tunics; totally opaque.
Basic Black Three Pack- Value pack that includes one each: Microfiber Footless Tights/ Signature Cotton Leggings/Fleece Lined Leggings; great variety of materials for a variety of fashion situations.

Our great selection of  black leggings covers all your fashion needs so let FOOT TRAFFIC be your favorite legwear resource.

Tell us how many pairs of black leggings you have!

‘STOCKS AND SOCKS

Birkenstocks and socksBirkenstock sandals have waned in and out of popularity ever since they became available in America in 1967. Hippies and nature lovers claimed these shoes as their iconic footwear during the late 60’s and they surged again in popularity in the 90’s supporting the then popular grunge look, popularized by tree-hugging recycled-loving flannel shirt clad Generation Xers. According to the New York Times, between 1992 and 1994, Birkenstock sold more shoes than the previous 20 years combined. It helped that they diversified their look with new styles and colors. But, they were still the same clunky look…. yet comfortable and well-made.
The origin of the sandal dates back to the shoe making Birkenstock family in 1774. Since then the Birkenstock sandal evolved and the original prototype as we know it today was developed by Karl Birkenstock in 1964. The sandals are still made in Germany and still remain focused on supporting good foot health and alleviating foot pain caused by various shoe trends.
ashley-olsen-300x400Today, Birkenstock sandals are enjoying a resurgence as the clunky oh-so-comfortable sandals are being seen as “cool” and are  popularized by today’s trendy stars. Mary-Kate and Ashley Olsen clinched the trend when seen this past winter wearing ‘Stocks and socks in the airport. Heidi Klum designs footwear for Birkenstock, so you see, Birkenstocks are cool. Even J. Crew carries Birkenstocks in their catalog.
This morning, on CBS This Morning, an interview with Birkenstock USA managing Director and CEO, David Kahan, talked about the resurgence of the Birkenstock, challenged by Gayle and Nora on the fashion attributes of the shoe (or lack of). He revealed that although the classic Birkenstock sandal is iconic, they are working on more fashionable footwear  such as close toed shoes, heels or platforms, but never sacrificing comfort for fashion. That’s the Holy Grail– the look and feel of the Birkenstock in a fashionable shoe and that’s what’s coming in 2015.
Birkenstocks are the coolest when worn with socks. Some would argue that socks and sandals are not fashionable but ‘Stocks look best when worn with a fun pair of socks, for both men and women.  Socks are a way to add additional comfort and fun to the already awkward sandal. Whether you wear a heavy cotton sock in the winter or a fun novelty sock or lace trim anklet with your ‘Stocks in the summer, they look best with socks.
Although fashion matters at Foot Traffic, comfort comes first and we admit that it is great seeing so many stars, nurses, teachers and those on their feet opting for comfort and healthy feet first. But, don’t forget to wear socks!
Tell us what you think of Birkenstock sandals and socks.

GREAT GROOMSMEN GIFT

groomsman giftI recently attended a family wedding and was excited to see what the groom was giving his groomsmen. The soon to be groom proudly showed me what he had put together as the gifts that he would be giving them at the rehearsal dinner. I thought it was so good, I want to  share it with your guys and brides-to-be as a practical yet fun idea for any wedding party.
He first had beautiful square hinged boxes made by an artist on Etsy that included a monogram on the lid. Inside the box, he added the socks and tie that he wanted the groomsmen to wear the next day.In this case, he selected the polka dot socks from Foot Traffic.  In addition, he added  a couple of cigars and a wedding specific beer coozy– everything a guy needs on the wedding day!
I thought it was brilliant because giving the guys the socks and tie the night before the wedding, they were less likely to loose them! And, they are great gifts.
Of course, the groom could include any other fun item in the box but I really thought the socks and tie were great.
Any other fun groomsmen gift ideas you’d like to share?

FOUNDING FATHERS’ FOOTWEAR

This summer we have invited a young sock enthusiast, TKP, to be one of our guest bloggers.  Look for her blogs every Tuesday as she shares her intern experiences in Chicago as well as playful thoughts about socks, one of her passions.
TKP’s Summer Blog #2

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As we celebrated our great nation this past weekend, between the barbeques and fireworks I took a moment to reflect on the forefathers who took such important first steps for our country – in particular, how those steps were decorated! Our founding fathers knew all about the importance of fancy, functional footwear. While their wives and daughters were busy navigating bloomers and petticoats, George Washington, John Adams and co were rocking the original knee-highs. Can you imagine what the second continental congress would have looked like if the delegates had had access to foot traffic’s designs? Here’s how I think they would have socked it to King George.

1) George WashingtonMen’s Tuxedo Sockstuxedo socks
Yeah, I know Washington was a war hero and the first president and I could have gone a lot of different ways with this one. And there are valid cases to be made for all kinds of designs from American Flags, to dollar bills to cherry trees – but just for a second imagine George Washington doing all his awesome George Washington stuff WEARING TUXEDO SOCKS. Just think about it for a second. Crossing the Delaware – in tuxedo socks. Winning the American Revolution – in tuxedo socks. Chopping down the cherry tree – in tuxedo socks. Not lying about it – in tuxedo socks. Surviving winter at Valley Forge – in tuxedo socks — although we all know that he totally would have given them to one of his men to protect them from the deathly cold because that’s just the kind of thing that guys who wear tuxedo socks do.

 

 

 

 

 

 

 

genius2) Benjamin FranklinMen’s Math Genius Socks
Benjamin Franklin rocked in a lot of ways – he invented the library, he created the first public fire department, and if his face is on a piece of paper* you can use it to buy four 25 dollar gift cards to the store of your choice! But one of the coolest things about big Ben is that he had hardly any type of formal education and was still able to come up with awesome ideas like the Franklin stove, bifocal glasses, and a catheter (ew). And, as we all know – he also flew a kite in a rainstorm and electrocuted himself so… give this man some genius socks.

 

 

 

 

 

 

 

flames3.) John Adams- Men’s Flames Socks
John Adams was a notorious hothead and if the smash hit musical1776 and a lot of diary entries and letters from Thomas Jefferson are to be believed, everyone pretty much hated him. BUT his flames socks are also a tribute to the epic romance/partnership that he had with his wife Abigail. The two love birds wrote hundreds upon hundreds of letters back and forth while Adams was away founding America and whatnot. Hot head. Hot heart. Hot socks.

beer on the wall4) Samuel Adams - Men’s Beer on the Wall Socks
Duh.

 

 

 

 

 

 

 

 

 

 

5) music notesThomas Jefferson - Men’s Music Notes Socks
In addition to writing the Declaration of Independence and plenty of other beautiful prose, Jefferson was also an avid violinist. He was pretty much an artist of all sorts which is probably the reason he had a reputation for being sort of moody and quiet and weird sometimes. That’s cool Tom, we don’t want any treble.

 

 
 

 

 

 

 

 

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6) Caesar RodneyMen’s Watches Socks

Rodney is one of the unsung heroes of the Second Continental Congress. Basically what happened was that everyone was voting on the Declaration and Delaware’s other two delegates were split on their vote. Arriving just in the nick of time (get it.. because of the watches…) Rodney broke the tie of the Delaware delegates (say that five times fast) voting in favor of the Declaration of Independence. Have some socks, Caesar – thanks for the freedom and stuff.

 

 
 

 

 

7keep calm) Paul RevereKeep Calm and Carry On Socks
Get it? It’s irony.
 

 

 

 

 

 

 

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8) John Hancock – Men’s Bacon Socks
The man walked up to a piece of parchment and formalized high treason by signing his name with a bawdy emphatic flourish that took up half the space so that “the king would be able to see it without his spectacles.” Like… I mean… guys…

Happy July, Everyone!

One small step for man,
TKP

AMERICAN WOMAN…

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flag socksAMERICAN SPIRIT…
You may not be Heather Graham in AMERICAN WOMAN music video by Lenny Kravitz but you can be dressed in red, white and blue spirited attire this 4th of July! Get ready for the holiday weekend with FOOT TRAFFIC legwear.
Whether it is a crazy t-shirt, hat or socks, red white and blue stars and stripes dominate the fashion scene this holiday. Kids..dogs…adults…everyone participates! And, with the 4th landing on a Friday, you have all weekend to get your American spirit ON!

At FOOT TRAFFIC, we have several ways to help you dress for the 4th of July. We know you want to impress other party-goers, so order your tights, footless tights, knee highs or socks now so you will have the entire weekend to show your American spirit. Happy 4th Of July!

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THE MARRY MONTH OF JUNE…

Why JUNE?
Summertime is wedding time and for centuries, June was the most popular month to get married and for good reason. The month, June, is derived from “Juno”, the wife of Jupiter and the Roman goddess of marriage and childbirth. It was thought that couples who married in June would be blessed with prosperity and happiness.
In medieval times, June was a preferred month to get married because children would be born the next spring (these were pre-contraceptive times) and the bride would be recovered in time for fall harvest, the busiest season. And I believe, an even more important reason, a person’s annual bath was usually in May or June so the bride was more likely to still smell relatively fresh. And just to make sure, flowers or herbs were likely carried at a medieval weddings as a way of masking body odors (in case someone missed their annual bath).
medieval wedding dressAs for the wedding dress, medieval brides did not wear white as they do today. That trend came later. Instead, they usually wore blue, a symbol of purity. If not the dress, it was the belt or shoes, but definitely something blue, thus the current trend…“something blue.”
Bridesmaids were conceived by the Romans who had a law requiring there be 10 witnesses (5 women and 5 men) at the wedding. The law was created to ward off the evil spirits who were thought to attend and sabotage happy events. In order to confuse Satan so he would not know who the exact nuptials were, the bridesmaids dressed exactly like the bride and the groomsmen dressed like the groom. This would also throw off spurned suitors who might try to kidnap the bride or steal her dowry.
The honeymoon even has historical roots to June. The Celtic calendar referred to the first moon after summer solstice, June 21, as the “honey moon.”
And, what’s love got to do with it? Marrying for love is a relatively modern concept. It used to be that marriages were a business arrangement. The bride was her father’s property, and was “given” away to the groom along with a dowry. The nuptials had little say in the matter.
So as we attend beautiful weddings this June, we can celebrate the evolved traditions and be grateful that love has everything to do with the wedding, the bridesmaids don’t have to look like the bride and hopefully everyone in the wedding party has taken a bath!
P.S. As you plan your summer wedding, remember that FOOT TRAFFIC men’s and women’s novelty socks make great gifts for the wedding party!

SOCK MONSTERS ARE REAL

Yes, tsock monsterhere really is a sock monster that lives in the washing machine and eats one sock at a time ensuring that there are never any matching socks left.  That is confirmed in the book, Do Your Laundry or You’ll Die Alone: Advice Your Mom Would Give if She Thought You Were Listening by Becky Blades, Foot Traffic’s  latest interview guest and Sockanista.
In her book, Becky clarifies:
“Sock monsters dine exclusively on individual servings –that’s one sock of a pair. This leaves you with one lonely sock and an annoying decision to make: whether to throw away the lone survivor or stash it in the single-sock purgatory drawer hoping for its twin to return.”

At Foot Traffic, we wonder what happens to all of the socks that are left without their matching partner. Some go on to meet new partners, thus the creative “mix-n-match” solution. Some get used in the creation of sock monkeys or sock monsters. Others sit in a sock drawer waiting for the return of their mate, desperately hoping that it did not get eaten by the sock monster.

 

pizza socksTo outsmart the sock monster, I learned to buy all the same socks for my three sons. That way, there were always pairs of matching socks. (Of course, at that time, they were younger and all white was not a problem.) The best way to beat the sock monster is to buy brightly colored socks such as our Foot Traffic novelty socks. They don’t digest as well and the likelihood of their being found together in one wash load increases based on brightness and distinctive designs and patterns.

We would like to hear your stories of the sock monster and the many socks that have disappeared or remained behind due to this elusive creature.

FREE !

For the first 5 people that submit their stories, we will enter you for a drawing of the book, Do your laundry or you’ll die alone: Advice your mom would give you if she thought you were listening as well as a brightly colored, monster-proof pair of Foot Traffic novelty socksThe drawing will be held once we hear stories from 5 of you!sockmonsterandbook

BECKY BLADES- Foot Traffic’s Guest “Sockanista”

 

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We are excited to introduce Becky Blades,  a very prolific creative person and her new book, Do Your Laundry or You’ll Die Alone; Advice Your Mom Would Give if She Thought You Were Listening, that showcases her fun, heartfelt creative spirit. In the book Becky shares some wonderful witty pieces of wisdom and honest advice that we should all embrace, no matter what our age is. We are excited to have Becky as our guest “sockanista” as she so warmly shares her insights about life, common sense, and the sock monster.

Becky, what was your main source of inspiration for the book?

My inspiration was socks. Dirty ones. Lots of them. When my oldest daughter was a senior in high school, it struck me that she would be leaving home in less than a year and she still was not doing her laundry or keeping her life organized. She had more socks and underwear than any human alive, yet she still routinely bought new socks or borrowed clean socks from her sister rather than keep her laundry done. Because she was so busy at school, I helped her out more than I should have.

On one particularly messy morning, I was jolted by fear for her future. Did she know what she needed to be on her own? If she couldn’t even do her laundry, what else did she not know? Did she know how to manage her finances? Did she know not to give money to a crackhead or promise a kidney to a guy in in a bar? Not knowing what she did not know was keeping me up at night, so I began writing things down – those important things that I knew college would not teach her.

How long have you been collecting the ideas and advice in the book?

Over the year I wrote about 150 notes of advice for my oldest daughter and sent it to her in an email after she was settled into college. She replied with a challenge. She told me to make the letter into a book and to finish it in time for her little sister’s high school graduation. So I went to work on it for another year, adding things my second daughter inspired.The final collection is 270 entries, and it took a total of three years to turn it into a book.

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How did your daughters react to the final book?

If you’re asking if they wash their socks now, the answer is, sadly, no.
They like the book and give it to their friends, but it may be years before we know if it actually “works.”

 I think this advice is good for all of us. Who are you biggest fans of the book, mothers or daughters?

Moms love the book. Moms cry when they read it – and it’s meant to be funny, not sad. It’s because mothers know the truths first-hand, and they know that days of giving advice to their daughters are fleeting and complicated.It makes moms think of their stories and their own advice. That’s why I added a few lined pages in the back of the book so moms can personalize the book as a gift. And girls, or I should call them young women, love this part.

But for me, the most satisfying outcome is the conversations the book starts between women. I’m told of people holding mother-daughter parties just to discuss the book. Women text me photos of road trips, when they take the book along and chat about its topics.  As if women need help finding things to talk about.

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Tell us more about the Sock Monster, a monster that we all know too well.

Yes, we must take the sock monster seriously. Every household in America has evidence that the sock monster is real. The loss of domestic harmony caused by this invisible varmint is devastating, and the economic impact reaches untold proportions. We have accepted the mysterious loss of single socks for generations, and I think it’s time to fight back. We must teach our young people how to outfox the sock monster. I’m glad Foot Traffic is doing its part by marketing unmatched sock sets. That will scramble the monster’s brain.

 Now that the book is complete, are there any other words of wisdom you wish you could now add?

Actually, yes since Foot Traffic has done such a masterful job of creating comfortable leggings and tights, Moms must drive home the point that leggings are not pants. Leggings can be worn under tunics or something else that covers up the rear end, but if you can see the pattern on your underwear under a garment, they are not pants. Only pants are pants.

So what about jeggings, you ask? Um, did I hear the dryer buzzer?

10 DAD’S DAY SOCK IDEAS

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No more plain black, brown or grey socks for Dad.
What could be more fun that bright socks for DAD for Father’s Day?! Men’s novelty socks are a huge trend this year and can be seen in every fashion magazine, worn by talk show hosts, sport celebrities and just about every guy headed to the office—or at least we like to think so!

Dads always are happy to get socks.

Foot Traffic has dozens of styles of Men’s Socks for every kind of Dad

Keep it simple this Father’s Day, June 15, and give your dad or the man in your life fun socks that celebrate his personality. Go directly to the FOOT TRAFFIC website and select socks that best suit his hobbies or interests. You will find new designs that will make him stand out at the office, on the soccer field sidelines, or just being cool hanging around the house.  Pair socks with gift cards or an experience.

Ten fun ideas include:

BAM! socks and movie tickets to a super hero movie
Neon Beer
socks and his favorite 6-pack of beer
Bacon socks and breakfast in bed
Golf Tees socks and a bag of colorful tees
Constellation socks and a telescope
Genius socks and a book/download of Mensa puzzles
Fishing socks and new lures
Sneaker socks and an afternoon  game of basketball
Sock Monkey socks and a trip to the zoo
House Arrest socks and a day at home with the family

BAM!POW

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